Heidi Dewell
Vice President | Creative
United States
Throughout her nearly 20 years at the San Francisco headquarters of WIlliams-Sonoma, Inc., Heidi Dewell has worked as a creative executive on multiple brands, including Williams Sonoma and Williams Sonoma Home, and on the launch of West Elm and Pottery Barn Teen. She began her career in the advertising world at McCann, followed by stints at premium retailers DFS/LVMH, Restoration Hardware and Discovery Channel/The Nature Company.
Heidi has a unique background as a content creator and storyteller for global lifestyle brands centered around the home, who can simultaneously lead teams and manage financial budgets. She currently specializes in art direction for both studio and location photo shoots, particularly in the worlds of interior design, home furnishings and food. Heidi is a strong creative collaborator and leader, who believes that the best images are achieved through an equally inspired team.
She would like to thank the many talented photographers and stylists whom she has worked with over the years.